I create paid social campaigns that combine strong creative with performance-focused thinking. My experience spans Facebook, Instagram, TikTok, Snapchat, and other platforms, developing ads, concepts, copy, and content designed to drive action.

More of my ad work.

A selection of copywriting and creative direction work developed across automotive, cannabis, retail, and consumer brands. From campaign concepts and brand voice to digital experiences and integrated communications, the work combines strategy, ideas, and storytelling.