Consumers Energy
Consumers Energy
For Consumers Energy, I developed and optimized digital content and SEO strategies designed to improve organic visibility, search performance, and customer engagement. My work included keyword and search-intent research, SEO content strategy, copywriting, on-page optimization, metadata, content structure, and ongoing optimization of existing content. I also supported paid search and Google Ads campaign development and optimization, connecting search strategy with broader content and digital marketing efforts to help Consumers Energy reach customers throughout the search journey.
OOH
Paid Social
