Urbana
For Urbana, a multi-location cannabis retailer, I developed and managed marketing across multiple channels, including brand and campaign development, social media, email and retention marketing, website and ecommerce content, SEO, promotional campaigns, in-store creative, events, and digital content. I helped create cohesive campaigns that connected digital marketing with what was happening at individual retail locations, while developing content and promotional strategies designed to drive traffic, engagement, customer retention, and sales.
Digital Promotions
Integrated Campaign
WEBELONG
WEBELONG is an integrated campaign that celebrates inclusion & diversity throughout the month of June.